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HubSpotprincipiantelead-nurturingmarketingAcceso abierto
Segmentos en HubSpot (antes listas)
guia
Los Segmentos (anteriormente conocidos simplemente como Listas en HubSpot) son agrupaciones lógicas de contactos o empresas creadas bajo criterios específicos (propiedades, interacciones, eventos).
Permiten clasificar tu base de datos en tiempo real para personalizar campañas, alimentar workflows y analizar cohortes específicas.
Video guía
Requisitos previos
- Nivel de acceso: Permisos de vista y edición sobre contactos/listas en el CRM.
- Hubs y Licencias: Disponible en HubSpot CRM Starter, Professional y Enterprise (Marketing Hub, Sales Hub o Service Hub). La cantidad total de listas dinámicas disponibles varía según el nivel de suscripción.